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Align
The AI platform that aligns people, profit and purpose.
Investment Opportunity
1 / 19
The Problem

Most organizations are quietly misaligned.

The most common cultural detractors:

  • Vision exists on paper, not in daily decisions
  • People protect themselves instead of winning together
  • Reduced sense of job security or upward mobility
  • Top performers feel disconnected between effort and impact
  • Incentives reward politics over contribution
This isn't a people problem.
It's an incentive design problem - and a cultural one.
79% of global workers are disengaged (Gallup 2025)
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Market Opportunity

$9.6 trillion in untapped productivity. No systematic solution exists.

The Pattern -> The Cost
Disengaged employees -> Missed targets. Slow decisions.
Top performers leaving -> 50-200% of salary per departure (Gallup)
Teams in silos -> Deals lost. Innovation stalled.
Manager breakdown -> 70% of engagement variance (Gallup)
$9.6T
Potential GDP unlock (Gallup 2025)
79%
Of global workers disengaged
A $9.6 trillion problem with no systematic solution - until now.
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The Anatomy of Aligned Culture

PURPOSE RECOGNITION BELONGING SECURITY COMPENSATION
PURPOSE & IMPACT
✓ My work connects me to something bigger
✗ "I'm just a cog. My work doesn't matter."
RECOGNITION & GROWTH
✓ My contributions are seen and rewarded fairly
✗ "Politics wins. My hard work goes unnoticed."
BELONGING & TEAM
✓ I'm part of a cohesive team with shared goals
✗ "Every man for themselves. I don't feel supported."
STABILITY & SECURITY
✓ I feel safe in my role with a clear path forward
✗ "I could be cut tomorrow. No upward mobility."
COMPENSATION & BASICS
✓ I'm paid my value with good benefits
✗ "I'm underpaid, overworked, and burnt out."
Perks, flexible schedules, and off-sites matter - but they don't create true alignment. To build an environment where people truly flourish, you need a new cultural operating system.
4 / 19
The Solution

Introducing Align

The AI operating system for organizational alignment.

  • Diagnose cultural dysfunction with precision
  • Align incentives to actual contribution
  • Develop emotional intelligence at scale
  • Predict problems before they surface

One integrated system. Compounding insights. Measurable outcomes.

📊
Index
7.2
⚡
Recognition
32 pts
🎓
Academy
🤝
Coaching
12 coaches
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The System

How It Works

Four engines working together in a continuous transformation cycle.

📊
Align Index

The Diagnostic

10 dimensions of organizational health. Anonymous. Benchmarked. Predictive.

⚡
Align Recognition

The Incentive Layer

Peer-driven points tied to actual cash compensation. The end of 360 reviews.

🎓
Align Academy

The Development Engine

EQ and leadership training that connects directly to Index gaps.

🤝
Align Coaching

The Marketplace

Vetted coaches matched to your specific organizational needs.

Diagnose
Incentivize
Adapt
Breakthrough
Repeat
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Engine 1

The Align Index

Deploy an anonymous assessment to your entire org in minutes. See what's actually happening.

  • 10 dimensions of organizational health
  • Anonymous responses, honest signal
  • Benchmarked against industry peers
  • Predictive indicators: flight risk, burnout, conflict probability

The Index is free. Because the insights drive action.

Companies in top quartile of engagement see 23% higher profitability (Gallup)

Index Results
Trends
Teams
7.2

Overall Score

Moderate Health

72nd percentile in SaaS
6.8
Trust
7.5
Alignment
8.1
Growth
6.4
Energy
7.3
Future
⚠️ Attention Area
Energy score declining. 3 team members at elevated flight risk.
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Engine 2

Align Recognition

The end of 360 reviews. The beginning of real alignment.

Why 360 reviews fail: Annual. Political. Disconnected from compensation. Everyone hates them.

  • Continuous recognition, not annual review theater
  • Anonymous until close - no politics, no gaming
  • Tied to actual cash compensation (real stakes)
  • Cross-team recognition weighted 1.75x (breaks silos)
Protected Floor
0.75x
No one loses more than 25%
Open Ceiling
2.5x+
Unlimited upside for top contributors

Those who uplift others earn more. Incentives finally aligned.

Points to Allocate
32
of 50 remaining
⏱ 6 days left in Q1
Your Allocations
Same team 8 pts
Cross team (1.75x) 10 pts
Engineering Team
SM
Sarah M.
Senior Engineer
5
JK
James K.
Engineer
3
AT
Ana T.
Tech Lead
Cross-team
8
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Engine 3

Align Academy

Build emotional intelligence at scale.

  • EQ fundamentals for every employee
  • Feedback, conflict resolution, difficult conversations
  • Leadership development tracks by level
  • Content recommended based on your Index gaps

"How to earn more points" = "How to be a better colleague"

Managers with EQ training see 22% higher team engagement (Gallup)

Your Learning Path
65% complete
🎯
Giving Feedback
4 modules • 45 min
In Progress
🎯
Difficult Conversations
6 modules • 1.5 hrs
✓ Complete
🧠
EQ Fundamentals
8 modules • 2 hrs
🚀
Leadership Presence
5 modules • 1 hr
✨ Recommended for You
Based on your Index results, "Giving Feedback" will help improve your team's Trust score.
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Engine 4

Align Coaching

On-demand access to vetted transformation experts.

  • Executive coaches matched to Index-identified gaps
  • Team facilitators for specific interventions
  • Workshop leaders for targeted skill-building
  • Quality measured by actual Index improvement

A marketplace where results are visible and coaches compete on outcomes.

Search coaches...
All Specialties ▾
MB
Mark B.
Team Dynamics
★★★★★ (47)
$350/session
Recommended
SR
Sofia R.
Executive Coaching
★★★★★ (63)
$450/session
DW
David W.
Conflict Resolution
★★★★☆ (28)
$275/session
🎯 Matched for Your Org
Based on your Index, a Team Dynamics specialist can help address your Trust score.
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The Moat

The world's first Culture AI

Every company that uses Align trains the model.

Data Inputs -> Predictions
Index surveys (10 dimensions) -> Flight risk by employee/team
Recognition patterns -> Burnout probability
Recognition velocity -> Team conflict likelihood
Communication flow analysis -> Decision bottlenecks, hidden dependencies
Outcome data -> "Employees like this leave in 6 months"
The Compounding Moat
Year 1 Benchmarks by industry, stage, size
Year 2 Predictive accuracy no competitor can replicate
Year 3 The standard metric for organizational health
Coming Soon: Slack Integration
Reverse-engineer your real org chart from communication patterns. See who actually makes decisions, where bottlenecks form, and which dependencies slow you down.
We don't just diagnose culture. We predict it. Then prescribe exactly how to fix it.
11 / 19
Business Model

Transformation, not software.

We sell outcomes to CEOs, not seats to HR.

Essentials
Align Essentials
$75K / year
  • Full Index diagnostic + benchmarking
  • Academy access (all employees)
  • Peer recognition platform
  • Quarterly diagnostic reviews
  • Implementation support
Complete Transformation
Align Transformation
$150K+ / year
  • Everything in Essentials
  • Bonus multiplier integration
  • Monthly executive coaching
  • Team coaching workshops
  • Dedicated transformation partner

Why It Works

Turnover costs 50-200% of salary per departure (Gallup). A 200-person company with 20% turnover and $75K average salary loses $1.5M-$6M annually. Cut turnover by 30%? That's $450K-$1.8M saved, before counting productivity gains. We pay for ourselves in Year 1.

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The Vision

The path to category ownership.

Revenue Layer 1: Transformation Services (Now)

$75K - $150K+ per organization

High-touch, high-margin. Prove the model with 5-10 lighthouse customers.

Revenue Layer 2: Platform + Marketplace (Year 2-3)

Coaches and content creators build on Align

We take platform fees. They compete on measured outcomes.

Revenue Layer 3: The Data Moat (Year 3+)

$1M+ enterprise contracts

Predictive culture intelligence no one else can offer. Potential: EQ training data for AI labs (unique dataset, doesn't exist elsewhere).

Services fund the platform. The platform builds the moat. The moat becomes the category.
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Go-to-Market

How We Get Customers

Phase 1: Lighthouse Customers (Now - Q3 2026)

Direct founder sales to CEO network. Target: Growth-stage companies, 30-500 employees. Goal: 5 customers proving the model with measurable outcomes.

Phase 2: Proof & Referrals (Q4 2026 - 2027)

Case studies from Phase 1 drive inbound. CEO-to-CEO referrals. Content marketing: "The end of 360 reviews" positioning.

Phase 3: Channel & Scale (2027+)

Partnerships with transformation consultants. HR tech integrations (HRIS, payroll for bonus multiplier). Enterprise sales team.

🚀 The Viral Engine: Public Align Index

Anyone with a verified company email can score their workplace. Scores aggregate into public company ratings, Glassdoor-style. Employees get a voice. Companies can't ignore their score. Free tool becomes inbound pipeline.

CEOs buy from other CEOs. Public scores create urgency. Our early customers become our sales force.
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The Ask

The Opportunity - For You

First Customer: You
Enterprise Pilot
37 employees across 5 teams
Full transformation engagement
The Raise
$1M
Convertible Notes / SAFEs
Your investment anchors the round

To build: Assessment, recognition system, academy, and first layer of the AI model

What Your Investment Builds

  • The platform you helped envision, built and deployed
  • Your organization as the flagship proof case
  • A company you have a stake in, not just a service you buy

Milestones

  • Q1 2026: Your org live on Align
  • Q3 2026: 3-5 more customers using what you helped prove
  • Q1 2027: Additional financing, valuing your early stake at 3-5x
First customer + first investor = maximum leverage. You saw this first. Let's build it together.
15 / 19
The Team

We've built companies. We've transformed leaders. Now we're building the infrastructure.

AF
Austin Felton
Founder & CEO
Co-founded and scaled an 8-figure wellness technology company. 5 years running a web hosting platform for entrepreneurs. Extensive experience building large-scale tech platforms from idea to revenue. Executive coach to founders and CEOs. Deep network of CEOs across many industries. Featured in Forbes, Entrepreneur, Engadget.
MB
Mark Boughton
Partner, Systems & Communications
Founder of Purpose First Consulting. 10+ years helping transformation-focused organizations scale without losing their soul. Certified: Leadership Circle Profile, Prosci Change Management, Trauma-Informed Coaching. Has guided dozens of companies through the messy middle.
Early-stage investors bet on founders. We've done the work. Now we're systematizing what we've learned.
16 / 19

Only aligned organizations will thrive
in the age of AI.

People. Purpose. Profit.
Align all three.
17 / 19
Addendum

Recognition Mechanics

How points become bonus multipliers

🎯

Base Allocation

Every employee receives 50 points per quarter to allocate to peers who made their work better.

🔗

Cross-Team Bonus

Points given to teammates outside your direct team are weighted 1.75x, incentivizing collaboration across silos.

🔒

Anonymous Until Close

Allocations remain private until the quarter ends. No gaming, no politics, just honest recognition.

💰

Bonus Multiplier

Points received become a multiplier on cash performance bonus. Floor of 0.75x, no ceiling.

The Formula
Base Bonus × Align Multiplier = Final Bonus
Example: $10,000 base × 1.85x multiplier = $18,500 payout
Those who uplift others earn more. Incentives finally aligned.
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Appendix

Data Sources

All statistics cited in this deck

$9.6T productivity opportunity Gallup State of the Global Workplace 2025
79% of global workers disengaged Gallup State of the Global Workplace 2025
50-200% turnover replacement cost Gallup, SHRM
70% engagement variance from managers Gallup
23% higher profitability (top quartile engagement) Gallup
22% higher team engagement (EQ training) Gallup
Full report: gallup.com/workplace
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